Social AR that stops the scroll.
Social AR that stops the scroll.
Immersive experiences for brands and culture.
Featured Work
Standout AR pieces from brand campaigns and community releases. Highlights from our portfolio we're proud to stand behind.
Click any project to explore details.


BMW 3 Series: 50 Years, Seven Generations
Steer with head movements, dodge obstacles, and collect trophies as the BMW 3 Series evolves across seven generations - a TikTok Effect for BMW.


HBO House of the Dragon: Tower Bridge
A location-anchored AR experience for HBO’s House of the Dragon, placing dragons over Tower Bridge powered by Snapchat’s Custom Landmarker.


Snap's Spotlight Lens Residency: 18 Lenses, Built for Content Creation
Concept to production, 18 Lenses across three residencies. Built to be easy to use, tuned for creation and fun to share.
Trusted by
About the Studio
We help brands meet what's next. An independent XR studio dedicated to augmented reality, we shape social and immersive experiences. Six years in, we make work people want to use and share.
Playful AR
Entertainment-first AR - community effects for self-expression. Shareable Lenses and Effects for Snapchat and TikTok that invite play and spread organically. Short interactions built to be used, shared, and remixed.
Working with us
We design and ship AR for Snapchat, TikTok, and what's next. Prototyping comes first, then production - 3D, shaders, interaction, performance optimization are handled in-house. We protect prototyping time to find the right interaction early.
Polish and reliability are non-negotiable. Everything is thoroughly tested across devices before launch. We align through weekly standups and focused workshops. Success is defined per project. Brand exposure via shares, engaged time, or earned press are all valid measures of success. Active across the AR ecosystem, we're regularly present at partner events and summits.
Capabilities
- Augmented Reality
- Snapchat Lenses
- TikTok Effects
- Gamified AR
- Interactive Experiences
- Social AR
- Playable Effects
- Immersive Worlds
- Virtual Try-On
- Creative Coding
Branded AR
Sponsored Lenses and Branded Effects built to deliver - awareness, engagement, conversion. We handle scope to submission: prototyping, performance budgets, accessibility, QA, and compliance, all to platform specs. Clear prompts increase play time, shares, and tap-throughs. We deliver the build and track early performance.
Future XR
Designing for what's next in spatial computing. We build AR for wearables - prototyping, exploring new ways to input and interact, and building content anchored in the real world. Our goal is to refine what works into clear, everyday interactions for future platforms.
Recognition
Snap Lens Network member
We're proud to be part of Snap's global Lens Network, building augmented reality experiences trusted by top brands around the world.
Get in touch
Open to AR collaborations, creative commissions, and brand partnerships. Share your goals, target platforms, timing, and budget range. No full brief yet? Send a few lines and we'll help you shape scope and next steps.
























